About me, my story and my experience

Recognized for Excellence in Sales

12 of 18 years at 100% Club across multiple territory expansions.

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$15M+

Revenue delivered beyond a $150M+ quota

20+

Years in enterprise sales

12+

Years earning 100% Club

What I have been Working On So Far

> Enterprise Wins Case Studies

BioTel $2.4M Remote Patient Monitoring Deal

There was no existing budget for this. No RFP language that named it. No procurement process that knew where to put it.

$3M Pipeline. Zero Head Start

No reference accounts. No brand recognition. No existing relationships. One mandate: build.

Seed Early. Harvest When It Matters

The year before, quota was made the ordinary way. In 2017, a different discipline produced 176% of it: seed the pipeline early and aggressively, then hold for the right moment to convert.

BioTel $2.4M Remote Patient Monitoring Deal

There was no existing budget for this. No RFP language that named it. No procurement process that knew where to put it.

$3M Pipeline. Zero Head Start

No reference accounts. No brand recognition. No existing relationships. One mandate: build.

Seed Early. Harvest When It Matters

The year before, quota was made the ordinary way. In 2017, a different discipline produced 176% of it: seed the pipeline early and aggressively, then hold for the right moment to convert.

> Building in Public Case Studies

Small Volume. Enormous Potential

A commodity market. A crowded shelf. A brand that had no business working, until it did.

Climata Apparel: Zero-to-One, Twice

A second brand, a different shelf, the same question: can positioning alone make people choose it?

Building the Distribution System in Public

The demand-gen system he'd be hired to build for you — except this one, you can watch him build.

Small Volume. Enormous Potential

A commodity market. A crowded shelf. A brand that had no business working, until it did.

Climata Apparel: Zero-to-One, Twice

A second brand, a different shelf, the same question: can positioning alone make people choose it?

Building the Distribution System in Public

The demand-gen system he'd be hired to build for you — except this one, you can watch him build.

My Experiences

18 years. Enterprise deals in pharma, biotech, and eClinical. Then a consumer brand built from scratch to learn the other side of the engine. Here is what that looks like in practice.

Aug 2023 – Present

Founder — Bebe Size

Built a DTC consumer brand from zero to learn every part of the engine I’d been asking marketing teams to run for me.
Improved conversion by 80% through systematic messaging and experimentation.
Generated 500 email signups a week at peak.
Used AI workflows to cut content production timelines in half.
Earned regional CBS coverage through positioning alone.

Jun 2022 – Apr 2023

Business Development Director — Huma Therapeutics

Led North American market entry for Huma’s first SaaS-based DCT platform.
Built $3M in enterprise pipeline in six months from zero footprint.
Engaged 90% of target innovation teams at Gilead, Genentech, and Amgen.
Surfaced product insights that shaped an acquisition and opened doors to RWE, HEOR, and post-marketing opportunities.

Feb 2019 – Apr 2023

Business Development Manager — BioTel Research

Closed BioTel’s first ever site-less trial at $2.4M.
Delivered $11M in bookings in year two.
Built strategic device partnerships with Samsung and Fitbit.
Managed a CRO ecosystem of four West Coast partners.
Promoted from Southwest to full West Coast territory based on performance.

Let’s Connect

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